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Is This The Greatest Lottery Ad of All Time? Hey, You Never Know
Business boomed under the Ralph Buckley-led advertising campaign. Inevitably, there were detractors, including the governor.
June 13, 2024
Business boomed under the Ralph Buckley-led advertising campaign. Inevitably, there were detractors, including the governor.
June 13, 2024
“I didn’t start in this business as a lottery guy — I started as a horse-racing guy and became a lottery guy,” said EQL's Brad Cummings.
April 15, 2024
Sales records demonstrate that lottery consumers beyond the every-week regulars are motivated only by ever-larger payoffs.
March 15, 2024